Katabat’s Kyle Christensen chats with Mary Shacklett of Transworld Data about the future of interactive marketing. Continuous engagement between the company and the customer throughout marketing, sales, order fulfillment, and service means companies know what their customer wants at all times. Are companies going to have to reconstruct the way they interact with their customers? Yes. Is the payoff worth it? Definitely. Read the entire article here.
Katabat is the leading provider of debt collections software to banks, agencies, and alternative lenders. Founded in 2006 and led by a diverse team of lending executives and leading software engineers, Katabat pioneered digital collections and has led the industry ever since. It is our mission to provide the best credit collections software in the market and solve debt resolution from the perspectives of both lenders and borrowers.
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