8 Key Takeaways from the 2018 Money 20/20 Conference

I just spent four exhausting days at Money 20/20, where I was surrounded by 11,500+ attendees from 100 countries, 450+ speakers, 2,600+ C-Suite executives, and 300+ members of the media. You know you’ve been to a great conference when you leave with lots of notes, lots of contacts, and plenty of information to share with co-workers … Read more

Auto Finance Trends: Lemons and Laws—Tech for Compliant, Efficient Auto Loan Debt Collection

Auto finance trends debt collection tech

This post is Part 2 of 2 on our examination of auto finance trends, performance and compliance. Read Part 1 here. While year-on-year delinquency rates are down overall, debt collection is still a fact of the auto finance industry. Subprime auto loans have higher delinquency rates, though not at a level that threatens the financial … Read more

Amazon Banking on the Teenage Dream: Capturing Gen Z’s Loyalty—and Money

Gen Z girl on phone

If you’re fourteen years old, you’re probably rebelling against your parents, constantly on your iPhone, and Amazon Founder Jeff Bezos has his eye on you, or more accurately, on your money. In your short lifetime, Amazon’s revenue has increased by 2,500%, reaching $178 billion in 2017. Their next venture? Amazon banking: Developing a better banking … Read more

How to Increase Your ROI With Multichannel Campaign Management

Multichannel campaign management Katabat

In an increasingly mobile world, customers are more connected than ever. Nearly all consumers are highly digitally active across several channels. Harness their focus and reach them leveraging the combined multichannel power of email, social media, digital marketing, print mail, IoT, and more. According to ARF, adopting multichannel campaign management (MCCM) can increase your ROI by … Read more

Customer Complaints—A Pain Point? Or an Opportunity for Improvement?

customer complaints frown

When your business receives a customer complaint, it is natural to feel defensive. However, keep in mind that most complaints will be genuine issues from disappointed customers. Their intent is an authentic gesture to let you know that your business has made a mistake. How you respond when you receive a complaint—especially in the landscape … Read more

Time to Get the Message With Two-Way SMS

Two-Way SMS Transforming Retail and Insurance eBook Cover

There’s a reason why Nordstrom has an excellent reputation for customer experience. The retailer has been listening to what customers want for over a century. As Forbes points out, what that entails today is up-to-the-minute innovations in digitally enabled shopping. Nordstrom has been particularly innovative in its approach to shopping via SMS text messaging. Nordstrom’s … Read more

How Banks Can Embrace the Growing Gig Economy—and Thrive in It

Gig economy workers

The term “gig economy” originated in early 2009 at the height of the financial crisis. It referred to people who were unemployed and making a living by “gigging,” or working several part-time jobs to make ends meet. Times have changed! Today when somebody refers to the gig economy, it’s in reference to the 25%-35% of … Read more

Path to Success: The Banking Technology Modern Banks Need is Data Driven and Customer Centric

Path to Success Modern Banking Technology Key

Data is the one thing that modern banks need to succeed. That’s what Matt McAllister, CEO of Fluid PR, Inc., says in his recent article. But it’s not that easy. Banks must be able to understand and fully leverage their data, and to do that, they need the right banking technology. McAllister purports that these … Read more

Cowboy Up: How to Capture the Right Multichannel Campaign Management System

Cowboy on Horse Illuminating Path Forward

In the Old West, a cowboy depended on his horse to help control huge herds of cattle that wanted to go in all directions. The challenge was that first he had to find the right horse and tame it. The feeling of approaching a herd of longhorn steers is probably familiar to today’s marketers. You … Read more

The Talk at CBA LIVE: Thoughtful Expansion of Technology and Customer Communication!

CBA LIVE 2018

The Consumer Bankers Association’s CBA LIVE 2018 conference was fantastic! There were so many great people, enlightening presentations, and reflective discussions. I am at the same time energized and exhausted! I was particularly excited that two topics getting a lot of attention were technology and customer communication. At Katabat, our purpose is providing our clients … Read more